Privacy and Security

Protection of Personal Information

As you may be aware, in an effort to respond to the privacy concerns of Canadians, the federal government enacted the Personal Information Protection and Electronic Documents Act (PIPEDA). Effective January 1, 2004, PIPEDA and applicable provincial legislation will establish principles for the collection, use and disclosure of personal information in Canada. Barefoot Science Group Marketing Inc. supports PIPEDA and the provincial privacy laws. In connection with Barefoot Science Group Marketing Inc.’s steps to ensure that it is compliant with these laws, we ask that you review the following information.

Barefoot Science’s Collection, Use and Disclosure of Your Personal Information

As a result of your visiting our web site, purchasing any Barefoot Science product, or contacting our Order Desk or Customer Service representatives, Barefoot Science Group Marketing Inc., its contracted e-commerce provider and its shipping and fulfillment partner may have collected some or all of the following personal information from you, included but not limited to: details of your purchases and purchasing history; your name, address and telephone number; e-mail address and/or facsimile number; and/or your credit card information.

You should be aware that Barefoot Science Group Marketing Inc. has a policy prohibiting sharing customer information with anyone outside Barefoot Science Group Marketing Inc. and its contracted fulfillment entities. The personal information identified above may be used by Barefoot Science Group Marketing Inc., its shipping and fulfillment entity, or its contracted e-commerce provider to provide products and services as may be requested by you only. We may also respond to your requests for information, or provide you with information regarding additional Barefoot Science products that may be of interest to you.

If you have any questions regarding our privacy policies or procedures, or wish to review your information or change or withdraw your consent to the use and disclosure of your information, please contact Barefoot Science Group Marketing Inc.’s Privacy Officer Dayl M. Armstrong at 1-888-272-1690, by e-mail to info@barefootscience.com, or by mail to:

Barefoot Science Group Marketing Inc.
101 Canarctic Drive
Toronto, Ontario
M3J 3N1
Attn: Privacy Officer

Who manages e-commerce transactions?

At present, Barefoot Science Group Marketing Inc. uses PsiGate (PSigate.com) to process online sales transactions. This provider uses secure encryption. All prices are in Canadian funds.

What does Barefoot Science use your personal information for?

Information collected by Barefoot Science Group Marketing Inc. is used to enable you to order products and verify credit card and payment information. It is also used to personalize the delivery of information and develop effective educational and information tools for you. Your personal information may also be used to create statistics about this website that we use to measure our performance. These statistics do not contain any information that could identify you personally. Barefoot Science Group Marketing Inc. does not sell your personal information to any organization, for any purpose.

When is your personal information collected?

When you place an order, we request personal information about you, including your name, credit card number, email address, address, shoe size, insole version, and telephone number. This allows us to process your order correctly.

Within Barefoot Science:

Barefoot Science Group Marketing Inc. strictly controls access to your personal information to employees who need this information to serve you or to the employees who analyze our performance to measure and improve this website.

Other organizations:

Barefoot Science Group Marketing Inc. uses industry leading service providers to assist with customer service, processing of orders, fraud prevention, shipping and handling, and other key functions. We only share the information necessary for these service providers to perform their role in serving you and this website. These third parties are required to keep all customer information confidential. If you gain access to this website through another website or portal, any information you shared with that website or portal prior to entering this website is not controlled by Barefoot Science. Your personal information will not be shared with these third party organizations unless you have given us permission to do so. Barefoot Science may share statistics about the performance of this website with other reputable organizations. These include statistics such as the total number of website users. Your personal information cannot be identified from these statistics.

Would Barefoot Science disclose your personal information to anyone else?

Barefoot Science Group Marketing Inc. must comply with the law and co-operate with law enforcement and other officials in any investigation requiring either personal or account information, including any information provided online through this website.

Your personal information is secure

Barefoot Science Group Marketing Inc. believes that securing your personal information is very important. That means that your credit card information and your personal information are always secure with us. For instance, when you visit our website and provide personal information or place an order, it is processed through a secure e-commerce provider, PSiGATE, that encrypts (or encodes) all information you provide.

Obtaining your consent

By using this website, you are consenting to the collection and use of personal and account information by Barefoot Science Group Marketing Inc., for the purposes set out in this policy.

Changes to this Privacy Policy

All changes will be posted on our website promptly to inform visitors of what information is collected, how it is used, and under what circumstances it may be disclosed.

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